Adam_Froman

Adam Froman

Strategizing Technology

Adam Froman is the CEO of Delvinia, a Toronto-based digital strategy firm he founded in 1998. His entire career has been driven by passion and a vision that interactive technologies would change the way we communicate, work and play. As an entrepreneur, Adam has dedicated himself and his company to helping clients respond to the opportunities and challenges that digital technologies bring to customer relationships. As a means to gain consumer insight, he created the AskingCanadians online research community of 250,000 Canadians, which offers a range of innovative data collection tools and Voice of the Customer platforms.

Adam is a Professional Engineer (Human Factors Engineer from the University of Toronto) and has an MBA specializing in Strategy and Finance from the Schulich School of Business. His association memberships include the Canadian Marketing Association, ESOMAR and the Marketing Research and Intelligence Association where he is a director of the MRIA’s Research Agency Council. He is a frequent speaker at business events and has advised financial institutions, media companies, arts organizations and retail brands on digital strategy and customer experience. He recently released his first eBook, Delve In, Dig Deep: An Entrepreneurial Journey.