The Entrepreneurship Hatchery  ☰ 
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Richard Berman

After graduating from Trinity College in 1992, Richard studied at the graduate journalism program at Ryerson before working as a newspaper and magazine reporter. He shifted careers into marketing for high-tech and financial-services companies in 1996, and after holding management positions at top global PR agencies and serving as the director of communications for a public software company, Richard founded VerbFactory in 2003. The agency, which is based in San Francisco and New York, focuses on helping technology and financial services companies grow their businesses by telling their stories through branding, writing, and media relations. Richard recently relocated to his adopted hometown of Toronto to start a practice focused on the growing Canadian technology community. He has written more than 1400 articles for publications including the San Francisco Chronicle and the Silicon Valley Business Journal on topics ranging from classic cars to baseball, and also played bass on a Grammy-nominated album.