Sahar Saidi is the founder and CEO of LUS Brands, a Toronto-based beauty brand backed by Y Combinator, Sound Ventures (Ashton Kutcher), Comcast, and others. The company’s first product line, Love Ur Curls, launched as a direct-to-consumer e-commerce brand in January 2017. Since then, the company has shipped over 1 million bottles of product to customers all over the world, and is running profitably. Sahar graduated from Rotman’s Omnium Global Executive MBA program in 2015.
