The Entrepreneurship Hatchery  ☰ 


People only think about their food at home when they need, so that thought is pushed back in their mental que. For most people that’s a result of a busy lifestyle and not having the knowledge to maintain their food. While household food waste is costing Canadian families on average $28 a week and a staggering $1456 annually, the market doesn’t have a high functionality, low cost solution that most people are looking for. The few that do exist require an onerous level of manual data entry, which leads to friction points in the user experience.